Yalla Healthy Living is a regional platform exploring—and helping shape—the future of wellbeing in the Middle East.
We bring together the people, places and ideas transforming how we live, travel and experience wellbeing across the region.
Through original stories, Future Voices interviews, digital content, curated events, strategic partnerships and live conversations, YHL creates a space where inspiring ideas are discovered, influential people connect and new collaborations can begin.
Our focus spans four areas:
Wellness Experiences
Discovering destinations, experiences and new approaches to living well.
Health Innovation
Showcasing the technologies, businesses and ideas transforming health and wellbeing.
Sustainable Living & Healthy Cities
Exploring how design, sustainability, mobility and innovation are creating healthier places to live.
Travel, Lifestyle & Wellbeing Trends
Tracking the destinations, experiences and trends changing how people across the region live, work and travel.
From digital storytelling to intimate leadership conversations and larger collaborative events, YHL connects content, community and experience.
Our ambition is simple:
To create the place where the future of wellbeing in the Middle East comes together—connecting the people, places and ideas shaping how we live, travel and experience wellbeing across the region.
The Yalla Food Group is led by:

Marc Van Ameringen
Strategic Director
Yalla Food Group
With over 35 years of experience working with the private sector and development agencies, he is a world expert on health and nutrition. He is the former Executive Director (2005-2016) of the Global Alliance for Improved Nutrition (GAIN).
He is the Director of the Future Food Group and also serves as the Director of Geneva Development Partners (GDP) providing advisory services in the area of food and nutrition security and agrifood tech. GDP hosts the Future Food Platform in Switzerland.

Nada ElHusseiny
Managing Director
Yalla Food Group
Nada has spent the last 20 years working in international development, overseeing the implementation of large-scale projects, creation of strategic partnerships and fundraising / resource mobilization. Successfully led high profile initiatives and oversaw their implementation in Egypt the region and internationally.
Currently based in Egypt, she has played a leading role in delivering programs and worked with the private sector, donor, nonprofit and government sectors. She is an Associate of the Future Food Platform, and a member of multiple associations / foundations.

Dominic Schofield
Strategic Director
Yalla Food Group
Dominic’s professional career spans over twenty-five years in the field of management consulting and international development, serving across the globe in leadership positions with the private and not-for-profit sectors, and the United Nations.
He is the Director of the Future Food Group and also serves as the CEO of Peregrine Impact Associates, providing strategy and management consulting services on the major trendlines for the future of food.

Heather Milne
Social Media Manager
Heather is a Graphic Designer based in London specialized in Branding and Social Media. She has managed multiple Start-ups social media accounts from Beauty and Wellness and now joining Yalla Healthy living in kick-starting their #coolcitiesandme campaign ahead of COP27. Heather is focused on using social media as a way to raise awareness of climate change amongst Gen Z in the MENA regions.

Ibrahim El Sherif
Youth leader
Communications Associate
Ibrahim is a student at New Giza University and is studying business and administration. Ibrahim is interested in increasing awareness and visibility for sustainable projects and highlighting their impact on improving lives and on the protection of climate. He is supporting the team through social media channels and marketing.
